B2B customers look for logic and positive ROI
NO Marketing is effective unless you keep your audience in mind; Businesses as your audience can be very fickle and ultra-critical. Your B2B marketing should always communicate how your business can help your customers eg to raise ROI, sell more, employ more etc – otherwise you really are wasting your time.
Whether you are using flyers, Social or other channels, you need to invest in planning your marketing message to appeal to your B2B prospects.
Flyer distribution to Businesses is something that Admail does and does well – we can cover Offices, Commercial and Industrial sites and can do this via PO Boxes or Hand-to-Hand distribution.
THE MESSAGE: Direct Mail is valid for B2B as long as you spend time crafting your message; Admail can help deliver that message to where it needs to be!